Who We Are___

Urban Roots is a non-profit organization that revitalizes underused land in the City of London for agriculture by:

Producing high-quality, organic vegetables and herbs

Distributing produce locally, directly to consumers and to private and social enterprises

Developing agricultural opportunities for the neighbourhood, social enterprises, and community organizations within the City of London

Growing a self-sustaining, urban agricultural model to germinate to new sites

33% Donations

My Sister's Place & Hamilton Road Crouch Resource Centre

33% Affordable

Farm gate, hyper local neighbourhood sales

33% Wholesale

Wholesale restaurants and farmer's markets

Produce Tracker

Since our 2017 season, we’ve donated and sold 26,790 pounds of produce across our three tiers.


Donated (lbs)


Affordable (lbs)


Wholesale (lbs)

A full breakdown of 2018 and 2019’s produce sales and donations by tier and weight can be found here.

___Volunteer With Us

A big part of what makes Urban Roots London work is the many generous volunteers who have given their spare time to help prepare a vegetable bed, plant a row of beets, or pull what sometimes feels like an endless supply of thistle. As a volunteer board, we are humbled and very grateful for this support!

If you are interested please email us at volunteer@urbanrootslondon.ca. Unless there is heavy rainfall or a thunderstorm warning assume that we will have a volunteer leader on the farm with a list of tasks that need to be done for your scheduled volunteer time.

You encouraged to bring your own gardening tools, but we also have some of our own available. We recommend that you bring water and clothes/footwear that you don’t mind getting dirty.

See you all soon!

Our Team


Richie Bloomfield is a business instructor at Huron University College, who just happened to have grown up on a farm.

Richie Bloomfield

Jacob Damstra is a civil litigation and dispute resolution lawyer at Lerners LLP. He is a dedicated problem-solver and community leader focused on environmental and public interest cases and causes.

Jacob Damstra

Wendy Russell is a professor in the Centre for Global Studies at Huron University College whose research encompasses the re-diversification of local economies.

Wendy Russell

Jeremy Horrell has worked in social services for over 15 years. He founded the Forest City Family project and is passionate about community, healthy relationships, and lifelong connections with fresh healthy food.

Jeremy Horrell

Mariam Waliji is a freelance photographer with a passion for connection – whether it’s between people, place, or community. You can find her at the farm covered in dirt, camera in hand.

Mariam Waliji

Mira Noordermeer, Director 

Miguel Belcina, Director 

Teresa Boere, Director 

Dan Gurnett, Director 

Growing Fresh, Healthy, Connected Communities.

We are raising the initial funds for startup costs, property, seeds, and growing supplies. We are pursuing grant opportunities and intend for the farms to be self-sustaining. For now, however, we appreciate your support in helping us get this exciting project off the ground!

Our Supporters